How Betway scaled live esports markets with GRID data
Challenge
Betway needed official, low-latency esports data to expand their in-play offering beyond pre-match markets. Existing third-party feeds were unreliable and lacked rights clearance for regulated markets.
Solution
GRID provided a direct integration with Live Data and Prediction Feed, delivering sub-200ms updates normalised across all four titles into Betway’s existing trading infrastructure.
Outcome
Betway tripled their esports market depth, reduced pricing latency by 60%, and gained full rights compliance across all regulated jurisdictions.
Scaling live esports at Betway
When Betway decided to make esports a first-class vertical alongside traditional sports, they faced a fundamental data challenge. The feeds they had were stitched together from unofficial sources - inconsistent, slow, and operating in a compliance grey zone.
More case studies
DashFight built an interactive stats experience with GRID Widgets
ESL FACEIT Group monetised tournament data through GRID
Get access to GRID data
Join these customers and start building with official esports data.